Friday, December 4, 2009

Go For Free or Pro Safelists

Free and Pro Safelists are two different types of safelist subscriptions.

Free safelists are a good way to test your product before assigning a budget to your marketing campaign. All you have to do is create an effective ad, sign-up for a free subscription, insert your ad where directed, and with one click, your message will be sent to thousands of other free members on the safelist.

You can usually only send your ad once a week with a free membership, and you will receive emails from all members on the free safelist. But it couldn't be easier to update your ad weekly, and you will reach thousands of potential prospects with the ease of a single click.

Because of the amount of email you will receive with a Free membership, you must be sure that your email server has sufficient space, or your mail will be bounced back, effectively closing you out of the safelist until you clear your inbox. Some free safelists will remove you from the list entirely if you bounce mail more than a certain number of times.

Also, be aware that many free safelists do not allow hotmail and other free email accounts. It's important to understand and follow the rules of any safelist. But remember, Free subscriptions means free advertising, with the guarantee of safe mailing because your mail will never be viewed as spam.

Pro membership is a paid subscription and offers additional benefits. You are allowed to send your ads more frequently, usually around three or four times per week. Some Pro memberships allow you to update your mail daily, which also means you can change the product or service you are promoting regularly. Additionally, you will only receive mail from other paid members, substantially reducing the amount of ads in your inbox.

Some safelists let you personalize your messages by adding headers and footers, and the character count of your email is usually substantially greater with a Pro membershp than with a free membership. Some additional benefits with a Pro subscription include:

* Free link tracking to other paid members, which includes tracking hits, browser type, and operating systems, etc.
* One-click submission of ads
* Virus protection
* banner advertising
* activate or deactivate vacation mode
* affiliate programs
* ads saved in list's database
* greatly reduce the number of emails you receive daily
* extra bonus downloads
* send ads in text or html format
* auto email cleaners
* URL trackers

It is sometimes a good idea to test your ad out in a free membership. Try out different headlines, copy, graphics, and text, and then when you have discovered what works for your product or service, upgrade to a Pro membership.

Try out a few different Free safelists first, and track your responses. You will find that some lists work better for your needs than others. Keep track for the first few weeks, and upgrade only to those lists that your have received a good response from.

Different safelists have different benefits and extras, so check out dozens before you begin signing up. Once you do, you'll be on your way to an extremely effective marketing campaign as long as you monitor your safelists accounts carefully.

Safelists - Pure Madness or NOT?

If you're anything like me you have been or are still trying to figure out the best ways to reach people on the Internet with your offers. I just wanted to clue you in to what I have learned from my experiences with safelists, also known as optin lists. You have probably seen or read other articles on this subject before already, but maybe my insight might strike a little bit of a different or higher note in your head. I'm also going to include a little bit on the safelist submitters too as they are a major player in the safelist game.

The safelist is a great concept and one that catches everyone’s eye when they first start a program or business on the Net. And why not? We are all looking for an inexpensive way to get our offers out in front of some eyeballs. They actually were pretty decent when they first came about. Ok, so what's the real deal?

The lists you join usually ask for two different email addresses. One is called the contact e-mail address, which is where administration can e-mail you. The second address is known as the list address which is where the mail from other members for their ads will be sent to you as a list member. With your contact address, the administrator will send you updates along with one other little tactic that I'm sure you know about if you have tried safelists already, contact solo ads.

For the most part, the list email addresses that people use are ones that are set up in one of 2 ways. The first being a free account where the list mail is delivered to and most mail from time to time without reading anything. Sometimes people set up filters that direct the incoming list mail right into the trash folder. In other words, your mail isn't doing much good, ;0(

Wonderful huh?

The other is what they call a potty e-mail account that automatically dumps all the mail at set intervals which again means, no eyeballs looking at your ad. The funny thing is that most of the potty accounts are offered by the safelist administrators themselves. Now, what does that tell you? Pretty simple answer, they don't care if your basic list messages you send are read or not. They want to sell you solo ads which makes them money and there's actually nothing wrong with that I guess, if you don't mind donating your money. Even contact address email can and many do get dumped. It's definitely better than having your message delivered to the members list addresses though.

Read on, there's more......

The other popular safelist scripts are based on credits. You usually get a few credits for signing up which is to lure you into the list. Then you earn credits for reading other list members emails. Sounds like a winner, right? Hold on a second now. Lets take a closer look at this type of list and what is actually taking place.

First off, for the most part you have to read a TON of email to earn enough credits to send a message. You might read them for a little while but, believe me, it WILL get old fast! Oh but wait. You can purchase extra credits to send more mail if you like. Yup, another way to make money for the list administrator. Hmmm...again, there is nothing really wrong with that but, if your messages are simply going to the list addresses, then odds are they are just getting dumped and NOT read. Even though you now spent money for credits to send a mail with, what did you really accomplish?

Oh there's more, don't stop reading yet..........

Most lists offer free memberships which allows a member to mail the list like every 3, 5 or 7 days depending on the lists setup. Some of them only allow free members to send to a specific number of members per mailing. Of course the lists even have a few paid upgrade options and depending on which level you choose corresponds to how many credits you will receive every month to mail with. Generally it's one credit equals one mail sent to one list member. Great idea, but again are your messages doing any good? I don't think so. Who's making the money here? You tell me.

But wait, there are a few credit based lists that offer a unique feature that is pretty nice. It's the ability to actually use credits for placing a solo ad to the members contact address. This means that even as a free member you can use this feature, at least in some lists. Now the nice thing about this is that once a person receives the e-mail and open it, there is a timer that runs and you have to stay on the site until it finishes in order to receive the credits. But, you usually get a nice reward for your time and you catch some interesting sites too that just may be of interest to you. I know I have from time to time. The cost in credits for a free member to send one of these is pretty hefty, but I think it's definitely worth it for what you receive in return for you time. At least it's a solo ad that has the best odds of getting opened plus it doesn't cost anything out of pocket.

Now here's the real kicker......

You can sign up with a submitter and have your ad sent to 100's or 1000's of safelists with a few simple clicks of your mouse. This means you can reach all kinds of people, right? Figure it out. Hundreds or even thousands on each list times 100's or 1000’s of lists equals 100,000 or more. Yes you can, but once again think about where are your messages are ending up, ( in the trash). What really irritates me is when a list owner offers a submitter, for a monthly fee. Many of them offer potty e-mail accounts too. Isn't that a double edged sword? Basically you are paying for your submitter monthly to send your messages to supposedly reach 1000's upon 1000's of eyes, but they are actually going to the potty accounts that members also pay for monthly, so who is reading any mail?

Nobody, it's a catch 22.

That falls right in the lines of what politicians and magicians use, the old smoke and mirrors routine to cover up the truth and what's actually happening. Wouldn't you agree?

Hmmmm..so is there an answer?

Well, hold on a second now. There is a newer type list that has just recently come about known as a viral safelist. So what is so different about this over any other lists? Good question, here's your answer. With this type of list you can sign up free or of course purchase and upgraded account. When you sign up members, they go into the system under you and any members these people sign up go under you too. This is your personal list. Here's where the difference lies. Instead of just having your members and the members that they sign up under you, once a week they do what is called shuffling of the list. What does that mean? Simply that it randomly shuffles all the list members and even if you did or didn't have any members join under you yet, you could end up with a sizable downline to mail to that week. It's a pretty interesting concept. You never lose your members no matter what.

You know, I guess it's better than nothing if you can get even one set of eyeballs out of 1000 safelist members you send to reading your mail. It's better than NO eyeballs at all. Go ahead and use the free ones. But, watch out for paying services as for the most part, they make someone else money, NOT you or I. Are you really getting a good value for your dollar?

So, are safelists Pure Madness or NOT?

Probably not madness in the eyes of a safelist administrator. But, how do you feel now? Hey, do you want to join my safelist FREE? LOL. Just kidding, I don't have one.

Safelists - Do They Work?

Personally, I think 50/50. But first, I would like to let those that are not familiar with safelists learn a little about what they are. Now, what is a Safelist? Safelists came into existance when Email "spam" became a big issue. Simply stated, Safelists are in fact nothing more than a group of individuals, who agree to receive and send email messages to each other.The fact that they agree to receive email make these lists "safe", hence the name Safelist...A Safelist can be used to advertise web sites, Ebooks,business opportunities, affiliate programs and so forth.

Safelists promote the hype that each member will get hundreds of targeted leads and earn thousands by submitting to their safelist. They continue the hype by promoting to the unwary that their ads will be seen and their sites visited. Certain types of sites like this can only marginally come close to making any sort of guarantee of visitors. Most of these types of safelists operate a credit based system that awards viewers credits when they visit other member sites. Once they reach a certain credit threshold they, in turn, can send out their own message.

The other version of this site does not offer credits, but only says that you won't be accused of spamming by other members in the safelist. In both cases, the member must have a valid e-mail account to stay a member.

The two main problems arising from this type of system come from the sheer volume of e-mails coming to the member's e-mail box. Many e-mail box services will simply start filtering them out, thus eliminating any possibility of them being viewed. The second comes from the fact that noone has time to read each email that comes into their box. Many e-mails will simply be mass deleted. Even credit based safelists have suffered from these problems.

How many people actually take the time to read your e-mails and view your site with any real intention of buying? It is important to remember that members of these safelists are trying to sell you their product. They are not interested in buying from you,and likewise you are trying to sell your product and are not interested in what they are offering.So, you have sellers selling to sellers for the most part and it just won't work. Even credit based based systems cannot guarantee sales. So, with all of this in mind, is it safe to assume you won't make any money from them? If you do make any money here it is from newbie marketers who have been told to use safelists and Traffic exchanges and it won't be as much as other proven methods of promotions.

In reality, the only "responsive safelist" an Internet Marketer can have is the one he or she generates thru legitimate means. For example starting a newsletter or through the use of lead generating squeeze pages.

Why Most Safelist Users Don't Make Money

Most Safelist users do not make any money with safelists.

... and I will tell you why.

Because they simply try to make sales by just posting ads
to safelists.

Now you may ask..."well isn't that the purpose of using
safelists"?.

"Isn't that what we are suppose to do... post our ads with
safelists"?

Many Safelist owners will lead you to believe that all you
have to do is send out safelists ads and you make sales.

Nothing could be further from the truth.

You won't make sales if try to sell directly with safelist
ads.

If you are doing this STOP now.

Not only will you not make any sales this way but you are
not building your own list.

For example, if you are promoting affiliate programs, did
you notice a sign up form on the affiliate's web sight?

Well, the safelist traffic that you send to the affiliate
page may not buy when they first arrive at the website.

However, they may sign up to get more information. Well if
they buy later on you may not get credit for the sale.

Also, the product owner now has YOUR subscriber that she
can follow up with over and over, even with different
products.

Not only did you NOT make the sale but you also did the get
the email address of the visitor.

All of you safelist posting work was in vain... that is why
most safelist users do not make any money.

So, you need a way to capture the email address of your
prospect so that you can follow up over and over for your
business.

You need a Landing page... sometimes call a "squeeze page",
or a "Lead Capture Page".

Landing pages, Squeeze Page or Lead Capture Pages are
simply web pages that are specifically designed to collect
names and email addresses of you customers.

Your goal is not to sell anything here, as your profits
will come from follow up emails.

Your goal is to capture the email address of potential
customers.

You are then able to follow up with your customer until he
buys that product, buys another product or unsubscribes.

The most important aspect of the lead capture page is that it
enables you to build your opt-in list.

So here is what you need to concentrate on doing:

First, create a professional lead capture page.

If you are having trouble creating your own lead capture
pages.

Next advertise your lead capture page instead of the
affiliate site. That way you can collect names & email
addresses and make money through follow up emails.

Don't worry if you do not know to build a Lead Capture Page.

There is software available such as the Lead Capture Page Creator
that allows anyone who can copy, paste & click to easily create
safelist lead capture pages.

A good autoresponder is necessary to capture your leads.
The one I use is Aweber.

Finally, you need to build a relationship with your
subscribers by sending them free quality information on a
regular basis.

You autoresponder will allow you to follow up with
subscribers.

This enables you to earn their trust and loyalty. Then your
subscribers will reward you by buying your affiliate
products that you recommend.

Wednesday, December 2, 2009

Why You Need A Bounce Free Email Account For Safelist Marketing

The Importance of Bounce Free Email Accounts for Safelists!

Are You using safelists to market on the internet? If so, then
You need a reliable bounce free email account for Your Safelists.
Not having one will result in being put to vacation mode very
fast or having Your membership deleted by the safelist provider.
Let me show You how to overcome this problem in this article.

Especially when You are using many safelists, for example as a
user of a safelist submitter, You will have problems with bouncing
emails with most email providers. They simply can`t handle the
huge amounts of mail You will receive.

This is not a question of how big Your inbox is. Rather it is
important that You will get too many emails per Hour for most of
the email providers. Your mails will start bouncing even if Your
inbox is not full.

If Your Mails are bouncing, the safelists will put Your account
in vacation mode and You will not be able to post to them. That
is unless You reset Your account, but with hundreds or even
thousands of subscribed lists You will have a hard time keeping
up with resetting Your accounts.

Many safelist providers will even cancel Your account if Your mail
bounces to often, so You will loose a lot of Your memberships if
You do not have a 100% reliable email account.

Fortunately there are some companies out there, that will supply
You with a huge bounce free email account, especially designed
with the safelist marketer in mind. They guarantee You that Your
mail will not bounce.

This way You will never be set to vacation mode or loose Your
account. This will ensure that Your ads are really going out to
all the lists You have subscribed to.

More and more safelist hosts also have a huge list of banned
domains, which includes almost all of the free email account
providers like Yahoo or AOL. Your safelist email account will
make sure that You are accepted as a member in all of the safelists.

So if You want to use safelist marketing to promote Your site or
service, then having a bounce free email account is vital to
insure Your success.

The Facts About Credit Based Safelists

Safelist advertising is still one of the cheapest ways to promote your business on the Internet. It can also be one of the biggest wastes of time if you bother with safelists that don't bring results. This article is going to focus on credit based safelists and why, in the long run, they are probably your best choice as far as what kind of safelist to sign up with.

Most safelists revolve around the principal of allowing the member decide whether or not to read their safelist emails, while at the same time allowing them to email to other members as often as the safelist itself allows, whether it be daily, weekly or whatever. The problem with this concept is that most people don't read their emails and yet expect others to read the emails that they send out. Of course nobody does, and in essence, this makes normal safelist advertising close to worthless. It is because of this reason that credit based safelists were created.

The basic credit based safelist works as follows. The person signs up, whether it be free or paid, and upon signup gets a certain number of credits. The number is usually in the thousands, but greatly varies from safelist to safelist. With these credits, the member is allowed to then send to as many members as he has credits. So if he is given 30,000 credits in his first month, then he is able to send his email ad to 30,000 members total for that time period, whether it be for the day, month or whatever. Once his credits are used up, he can no longer email to anymore members until he earns more credits. And therein lies the beauty of credit based safelists.

There are usually two ways for the member to earn credits. He can either buy credits at whatever the going rate is per credit, or, and this is the more popular option with members, he reads emails from the other members in order to get those credits. The number of credits you earn from each email you get will vary depending on the safelist, but it's usually a good number of credits so that you don't have to read anymore than 10 to 20 emails in order to send out your ad to another 1000 members, more or less. This gives people the incentive to read other ads because they know that if they do, they'll get to send their ads out to more people.

While safelist advertising is not the most effective form of advertising on the Internet, credit based safelists at least give you a decent chance of making a few sales, as my own experience has shown me.

How to Use a Safelist For Long-Term Success

To become effective in learning how to use a safelist, first you must inform yourself of what a safelist is about. Basically, it is a list of opt-in subscribers who have permitted you to send them information regarding your products or services. This is unlike a spam, which forwards unsolicited emails to various email addresses.

Get Positive Responses Through Safelist Advertising

Several internet marketers dismiss safelist advertising as a waste of time. To a certain extent, it is true. However, there are tips to help email marketing work to your advantage. Here are a few ones you can use:

1. Do not sell upfront. - With a safelist, you seldom expect purchases on the spot. Instead, you can provide free information that will rouse your prospects' curiosity and encourage them to visit your site or see what new products or services you have available. It is also your key to finding long term customers.

2. Use a catchy or attention-grabbing email subject. - Unless you have a subject that will rouse their interest, most people will not bother opening their emails. This is related to what most gurus say about safelist being a waste of time. Therefore, be creative and make them an irresistible offer.

3. Highlight the benefits to the customer. - Focus on how your product or service can help improve your customers' lives. Appeal to their emotions, but make sure that it sounds genuine.

4. Avoid excessive links. - A link to your website or your affiliates' site should be enough.

Maximize Your List

Online marketers often wonder how they fail to get positive results despite of tremendous efforts on building a safelist. What they fail to realize is that gathering a list is not enough, there are several factors to consider.

Poor safelist performance result from untargeted lists. Even if your subscribers receive emails from your company, if it is not of the recipient's interest to avail of your product or service then you cannot expect to generate sales. Therefore, when gathering email addresses, you have to make sure that the people on your list are possible customers.

Another important factor to achieve better result is the frequency of sending emails. As much as possible, refrain from sending daily emails because it might annoy the person and force them to unsubscribe. Meanwhile, monthly emails prevent you from updating your subscribers whenever you have any new product, service, or promos available. You can opt to send emails on a bi-weekly cycle.

The same goes with the volume of emails you send. Do not flood your subscriber's inbox with tons of emails that they will not read anyway. Instead, send them substantial emails that include all the information they might find useful and provide the necessary links. Also, refrain from sending the same email content more than once.

Benefits of a Safelist

Creating a safelist is a cost-efficient way of promoting your products, as well as that of your affiliates'. As long as you take note of the tips above, you will be able to maximize the list of emails you have gathered and spread the word about your business.

The best thing about email marketing is that you constantly update your subscribers about any new products that they might avail of, instead of one-time advertisement. Hence, even if they do not avail of your products or services now, they might in the future. Indeed, a safelist is an effective tool to bring in long-term customers.

Once you've learned how to use a safelist effectively, you can bring in more traffic that can be converted to sales but without the expensive advertisement costs.

Ultimate Safelist Survival - What Is A Safelist?

What is a Safelist

Basically a safelist is a gathering of like minded individuals who have agreed to exchanges ads. You agree to receive ads from all the others members in exchange for the opportunity to send your own. This concept has many advantages, here's a couple of them.

The advantages of safelist marketing

For one it's spam free as people have to double opt-in to the safelist and thereby agreeing to receive your ads, should some nutter decide that the safelist mail is spam anyway it's not really your problem as the mail is not sent from your email address or server. Actually this is the origin of the name, a safelist is a closed community where it is safe for members to exchange ads.

The second advantage is quite obvious but many people fail to see this, what does all safelist members have in common? They have something to sell, but they have not advanced far enough in their internet marketing carreer to dismiss a very mundane task as posting to safelist is. That means that if you have a product, report, ebook, income opportunity etc. that can help people on the way to internet glory, the average safelist user is an excellent prospect for you.
Why I will always use safelists

I could probably make do without safelists but I sure wont. Safelist are a starting point for many newbie marketers and picking those up as subscribers and customers can be very profitable e.g. they do not own every product out there and they do not know everything, meaning that you have plenty of stuff to sell them. You can see this as opposed to getting *Mike Filsaime* on your list, when your initial giggling wears off you will probably realize that Mike owns everything you promote and if he doesn't he will probably create his own version anyway...

Mike Filsaime and safelists

Speaking of *Mike Filsaime* did you know he started his internet marketing career using safelists? I have listened to several conference calls where Mike explains how he built a list of *7000* members using nothing but safelists and that list netted him $7000 a month. In fact Mike and his "intern" Jason Dinner are still regular safelist user although I believe they pay people to do the dirty work nowadays...

...imagine that, paying people to do your safelist posting, I'm pretty sure Jason and Mike don't find safelists useless!